“The R&D is at the heart of the agency. This side of the agency has been purely created because of the strong passion that we have for beautiful and efficient products.”


Independent Product Testing :
We take your product and put it through our test rider hands and through our data acquisition system to identify the parameters that it needs to improve on.

Product Positioning :
Studying consumer needs, identifying market tenancies and brainstorm on innovation featured in order to put together the most accurate product specifications so you can hit your market or conquer new ones.

Product Conception :
We can assist the whole process of product conception from brainstorming to 3D conception to prototyping. Along the way if we feel that our clients need some expert’s help we can connect you to a wide range of R&D studios.

Product Manager Services :
We can provide services that cover the strategic part of a product manager. We advise on the construction of your product range within a high level of details (Colors, weight, materials, …). For bicycle brands we can advise on the high end bike specs in order to create a cohesive build so you can reach your targeted performance, image and price.